Nyasha Kada, Entertainment Reporter
Jamaican stable Natural Bond Entertainment and South Africa based multi award-winning dancehall artiste Buffalo Souljah have cemented their relationship with a deal.
The deal sees Natural Bond Entertainment and Sponge handling Buffalo Souljah’s public relations and management issues in the Caribbean islands.
Natural Bond Entertainment and Sponge initially worked together with Buffalo Souljah on the Porus riddim.
Buffalo’s song on the riddim titled “No man is bigger than God” is one the biggest record on the compilation that features other top Jamaican artistes like Beenie Man, I Octane and Jahmiel among others.
The song also saw Buffalo Souljah get recognition in the Caribbean as several Jamaican deejays like the legendary Tony Matterhorn played the song.
Jerome Elvie, a producer as well as the boss of Natural Bond Entertainment said:
“We had an instant connect from when we started working together on our first project.
“We are now family, we build, share ideas, we share the same mission.
“He is super talented so the Caribbean has welcome him and are very receptive of his style and delivery.”
Elvie who also recently released the Gold Leaf riddim, another compilation that features Buffalo Souljah said his mission is to spread good music around the globe.
“I’m focused on continuing the legacy of the greats that’s ahead of me, bring the music to all corners of the globe, that’s my life’s mission.
“I don’t want to focus on me but the music that I create that has no language barrier.
“I plan to expand my reach so in the future I plan to sign a talented artist from the mother land.”
Buffalo Souljah said the relationship between him and Elvie has opened another gate for him in the music world.
“It has made it easy to fulfill my goals on pushing my music into the Caribbean market.
“I always wanted to push the music over there and finally I got the break through, Elvie and Sponge.
“It overwhelming because this has always been every ghetto dancehall youth to have the music reach out to foreign lands so this is the beginning of international doors opening,” said Buffalo Souljah.
He also revealed he has a Caribbean tour coming up once the lockdown ends.