Tanaka Nyambo, H-Metro Reporter
A CHINESE delegation of 343 tourists which was in the country for tour left Zimbabwe amid renewed expectation for bigger visitations from the East Asian country, Zimbabwe Tourism Authority head of Corporate Affairs has said.
Their visit follows an MoU signed between Touchroad International Holdings Group and Ministry of Environment, Tourism and Hospitality Management, during President Mnangagwa’s state visit to China.
Zimbabwe Tourism Authority Head of Corporate Affairs Godfrey Koti said the they were chasing to receive three million visitors by year end and with China being one of the biggest source markets for tourism in the world, the group’s visit was expected to help market the country’s tourist attractions.
“Tourist arrivals to Zimbabwe from China are the first batch of at least 10 000 tourists from the East Asian country expected to visit Zimbabwe in the next five years,” he said.
He said the engagement offered Zimbabwe an opportunity to further raise its profile as an industry hub showcasing new developments, destinations while offering and providing a platform from companies to network and do business.
“The visit undoubtedly consolidated our visibility to East Asia; apart from also generating much needed foreign currency the 343 delegation spent well over US$1000 each.
“We hope to maintain our top-of-mind brand status confirmed by the recent milestone in which we were named the third best visit destination in the world,” he said.
The delegation’s visit to one of the natural wonders of the world included a boat cruise on the Zambezi River capped off by a send-off dinner at Elephant Hills held last Sunday.
“The send-off ceremony was graced by several government dignitaries including Environment, Tourism and Hospitality Industry Minister Prisca Mupfumira,” Koti said.