STANBIC Bank Zimbabwe says it is committed to propping up musicians and other creative artists and help them to ensure that their talents transform into financial benefit.
The Standard Bank Group subsidiary laid the foundation to achieve this goal by bankrolling the music business conference, which ran for two days, before the just-ended Stanbic Bank Jacaranda Music Festival kicked off.
Held on Wednesday and Thursday last week, the Stanbic Bank Jacaranda Business Conference sought to conscientise musicians, and other creative artists, on how to get financial returns or benefits from their talents.
Stanbic Bank was represented by its Head of Enterprise Banking, Auxillia Kambasha, Enterprise Banking Team Leader, Janet Nyakunengwa and incubator hub leader Paidamoyo Dzirutwe.
Kambasha told the more than 30 musicians and artists, who attended the business conference, how Stanbic Bank has put innovation to the fore in its quest to be the preferred financial services provider.
Kambasha said from a banking perspective, Stanbic has evolved by embracing innovation, a situation which has seen it establish, among many other strategies, a fully-fledged division which supports Small to Medium Enterprises (SMEs).
“Innovation has seen Stanbic bank evolve from offering traditional corporate banking to now having a division for SMEs.
“Through this division we have innovative solutions for SMEs and there is no doubt that some artists fall into this category, and we are on hand to nurture them by making them understand their environment and how they can achieve maximum business and financial return on their talents,” said Kambasha.
She said Stanbic introduced online banking as it embraced innovation and that this has now evolved to become the institution’s biggest transaction platform where creatives can access their account 24/7 in the comfort of their homes or on tour.
She said another product which shows innovation on the part of Stanbic bank was Unayo — a solution through which artists can make payments even for stipends at zero cost.
Stanbic Bank Jacaranda Festival Manager, Tariro Chaniwa aka Tariro Negitare, said the business conference was aimed at plugging the business gaps faced by artists.
South African musical icon, Yvonne Chaka Chaka was Guest of Honour, and she shared her experience on creative legacy touching on issues such as artistic contributions, cultural impact mentorship and philanthropy. — Agency.