Local wheel-spinners stand a chance to win big under the newly established Carling Black Label DJ Clash designed to nurture more talent.
The showcase which kicked off in Masvingo last week, will be conducted in four stages targeting both established and upcoming DJs.
Show organisers, Delta Corporation, have announced that the showcase will run until December 15 before 24 participants battle it out at the national finals scheduled for December 23 in Bulawayo.
“We have made a decision to expand the Carling Black Label DJ Clash into the mainstream market after launching it under a modest scale last year only targeting university djs.
“This year’s competition will be done in four stages targeting both aspiring and professional djs.
“Our consumers will also play a huge part in deciding the winner by voting through a sound meter at Eclipse Pub and Grill in Harare,” said Delta Corporation corporate affairs manager, Patricia Murambinda.
Murambinda said they are using the competition to engage with their consumers ahead of the festive season.
“Music plays an integral part in our consumers’ lives, and what a better way to engage them through something they love,” she said.
Eight regions including Bulawayo, Harare North, Harare South, Chitungwiza, Chinhoyi, Gweru, Masvingo and Mutare will participate in the inaugural competition set to draw many entries.
Regional winners will pocket US$500 as first prize and US$250 for runner-up.
The ultimate prize will be US$3 000, a laptop, controller, codeless microphone and sound monitor.
The runner-up will take home US$2 000, a sound monitor and codeless microphone.
To enter, prospective candidates need to register and upload a 90 seconds mixtape via WhatsApp that will be vetted by a judge’s panel.
The competition has already been done in Masvingo and Mutare while Harare North and South is scheduled for December 1 and 15.
Bulawayo hosts regional finals on November 24.