Entertainment Reporter
Music stable Zhomba Entertainment has signed a pact with Eastern Royals Modelling Academy aimed at building collaboration and synergies among artists in the industry.
The pact is also meant to help artists and models derive value from their craft.
Zhomba Ent representative, Nick Ncube said the scope of the collaboration is that their brand will provide branding, media and PR services to Eastern Royals Modelling Agency and assist them in enhancing their brand presence and recognition.
“This pact is a first-of-its-kind collaboration between an entertainment agency and a Modelling Academy and it could be an example of how artists can build collaboration and synergies amongst each other’s industry and help each other derive value from their craft.
“We will also utilize our international network to explore and create opportunities for Eastern Royals Modelling Academy, such as advertising gigs, video shoots and other relevant modelling opportunities.”
The National Coordinator for Eastern Royals, Mellisha confirmed the development.
“It means that models from Eastern Royals will automatically get gigs either as video vixens or brand models, cover girls and ushers on Zhomba entertainment videos, events and products.”